
- The genre of this 'Empire' magazine front cover is horror. You can tell by the dark background and the low key white lighting coming from the lamp and the house. This shows that there would probably be something mysterious in the building.
- We can see the silhouette which adds curiosity to the film. The man looks wary of going into the house, as we can see all of his posture by the long shot.
- There is a quote from the film 'The Exorcist' placed above the title, which says 'The Power if Christ Compels You!' This hints that there is good and evil within the film.
- The genre of the front cover of this magazine is horror. It isn't the typical horror magazine you would expect because the background colour is white. But this is a bed, which can sometimes be associated with the genre.
- The film featured is the well known 'Paranormal Activity', which is known for it's viral marketing.
- Customers would be drawn to this front cover as there is a girl looking scared and screaming pictured. As well as a man looking quite mysterious, even a little scared too, so the audience will want to know what the film is about.
- The colour scheme is red, black and white - conventional horror colours.

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